For each of the user's wants or needs, you need to consider how you will fulfil that need through the information architecture and content within your site. You will also need to think about what information you may consider sensitive (eg. prices) and incorporate alternative solutions for providing that information (eg. Quote request form).
When determining website content, the most important thing to consider is why your users are visiting your site. Would they access it to find out prices, the services you offer, your contact details, information relevant to them or to purchase a product or service?
- 2 Users Found This Useful
